The six building blocks displayed to the right are often used individually or together to allow your online customer and business partners the opportunity to do more than shop but also to participate.

The customer can participate in the shopping experience in several ways.

• First, using our catalog browsing building block, the customer can remember their favorites by pushing a button, play a slideshow or online movie to demonstrate a product, or email pictures of products or descriptions of services to their loved ones.
• Second, during their catalog browsing, your company can use the survey building block to provide answers to many customer questions while also capturing little bits of information.  These little bits of information will personalize their shopping experience on future visits.  
• Third, the shopping cart building block allows the user to pay with major credit or paypal accounts and signup up for value added services such as the upcoming specials and purchase confirmation.  
• Fourth, the email reminder building block enhances the previous three by sending emails at any point during operation such as to remind customers of product promotions or product shipping dates. Likewise, your company executives could get an email to their pda or cell phone upon each big purchase on your web site.
• In addition to the four "shopper" building blocks, Residential Technology, Inc. can also use a fifth building block, the security building block to assign username and passwords to customers. With this security information, your company will be able to provide specialized services for a vendor, customer, member, or subscriber.

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